TrueDater, Inc. Client Coverage

TrueDater, Inc.

www.TrueDater.com (Angel Funded Start-up)

DiamondPR launched this online dating site increasing traffic from zero to 400,000 unique visitors per month in 10 months. (TrueDater performs no advertising). This story has an interesting human-interest component which needed to come to the forefront – “why do people misrepresent themselves in online dating?” There were many visual and statistical components to provide to media, geographically dispersed TrueDater users, dating survey statistics; all the while making sure that TrueDater is seen in the right light, as a beacon of truth and honesty, a grass roots community movement to make all of online dating better.

Broadcast

• ABC – Good Morning America – http://www.abcnews.go.com/GMA/story?id=1608836&page=1
• CBS Chicago – http://cbs2chicago.com/consumer/local_story_256094911.html

• CBS NY – http://wcbstv.com/video/?cid=849
• CBS WCCO Minnesota – http://wcco.com/consumer/local_story_268085419.html
• Contra Costa Times
• Fox 5 Atlanta

• Fox 5 Good Day NY
• MSNBC – The Ethical EDGE
• NBC Today Show – Weekend
• Phoenix KTVK 3 – http://www.azfamily.com/3tv/3tvbios/index.html

Metro Trends / Consumer Tech / Lifestyles

• Arizona Daily Star – http://www.dailystar.com/dailystar/allheadlines/90501.php
• Atlanta Journal Constitution http://www.ajc.com/hp/content/auto/epaper/editions/wednesday/living_24ddea83
• Boston Globe
• Boston Herald – http://www.bostonherald.com/blogs/onlineLiving/
• Esquire – http://www.esquire.com/features/articles/2006/060907_mfe_October_06_Rise_of_Shame.html
• Hartford Courant –
• http://www.courant.com/features/lifestyle/hc-truedater.artsep29,0,6259757.story?coll=hc-headlines-custom2
• Marie Claire
• Glamour
• Newsweek
• New Jersey Star Ledger
• New York Post
• New York Times – http://www.nytimes.com/2006/02/16/fashion/thursdaystyles/16WEB.html?ex=1297746000&en=547248d252e7e2d2&ei=5090
• OC Register – http://www.ocregister.com/ocregister/life/homepage/article_690016.php
• Salon.com – http://www.salon.com/mwt/feature/2005/06/25/rating_sites/index_np.html
• SF Chronicle – http://www.sfgate.com/cgi-bin/article.cgi?f=/c/a/2005/08/14/LVG0HE3OBH1.DTL&hw=truedater&sn=001&sc=1000
• SJ Mercury News and http://www.siliconbeat.com
• Stanford Magazine
• Time Magazine
• Washington Post (Front page) – http://www.washingtonpost.com/wpdyn/content/article/2005/05/29/AR2005052901071.html
• Wired http://www.wired.com/news/culture/0,1284,67083,00.html